We know how important to show clients who you are, what you do, and how you can help them. It is for people who come to your website to see someone they can relate to, so we’ve included images in several different settings—from casual and relaxed, to business-like and professional. We also know that it’s important for potential clients to get an idea of what they’re getting into when they hire you, so we include action shots as well as shots interacting with clients.