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Quote from Abel Garza on October 31, 2026, 11:19 pm
A Reuters investigation this week reports that fashion brands are replacing studio photo shoots with AI-generated models. Zalando closed both of its Berlin photo studios, and About You now sells an AI imagery service that claims to cut production costs by more than 90 percent.
- High-volume catalog shots on white are the work disappearing first.
- Draft contracts from big brands asked for rights to AI face swaps, digital clones and AI training on models' images.
- For headshots and events, real people and real moments still matter. Your photo should look like you, and your event gallery should show what actually happened.
Read the full post: https://greybugphotography.com/fashion-brands-ai-models-photo-studios-closing-headshots-event-photos.html
Would you ever use an AI-generated headshot, or do you want the real thing? Share your thoughts below.

A Reuters investigation this week reports that fashion brands are replacing studio photo shoots with AI-generated models. Zalando closed both of its Berlin photo studios, and About You now sells an AI imagery service that claims to cut production costs by more than 90 percent.
Read the full post: https://greybugphotography.com/fashion-brands-ai-models-photo-studios-closing-headshots-event-photos.html
Would you ever use an AI-generated headshot, or do you want the real thing? Share your thoughts below.
